NPS Survey
NPS Survey form to customize and use with NPS Dashboard
By
AnyDB
The NPS Survey template in AnyDB is a structured form designed to collect customer sentiment using the Net Promoter Score (NPS) framework. It asks participants how likely they are to recommend a product or service and categorizes them as Promoters, Passives, or Detractors based on their rating. The template is optimized for visual feedback and ease of submission.
Suitable for
Description
This form includes a bold visual scale from 0 to 10, where users rate their likelihood to recommend a product or service. Ratings are color-coded for quick recognition: red for detractors (0–6), yellow for passives (7–8), and green for promoters (9–10). Based on the selected rating, a badge automatically labels the user type and colors the cell accordingly.
The template also includes two open-ended text fields:
- One asking for the reason behind the given score
- One inviting suggestions for service improvement
This design allows for both quantitative and qualitative feedback in a single streamlined experience.
Key Data Stored
- Survey Topic – Customizable label for the product or service being reviewed
- NPS Rating – A selectable score from 0 (Not Likely) to 10 (Extremely Likely)
- Customer Type – Automatically categorized as Promoter, Passive, or Detractor
- Reason for Score – Optional free-form text input
- Improvement Suggestions – Optional comment area for service feedback
- Visual Scale – A numbered bar with descriptive labels at both ends
- Color Indicators – Dynamic formatting based on rating
- Dynamic Badges – Highlight user type and rating status
Business Use Cases
- Customer Experience Tracking – Use for quick collection of satisfaction insights
- Product Feedback Collection – Integrate with product releases or feature rollouts
- Support Quality Review – Follow up after customer support interactions
- Marketing Impact Assessment – Gauge sentiment post-campaign
- Churn Prediction – Identify detractors and intervene before cancellation
Why This Template is Powerful
- Standardized Format – Follows the widely used NPS model for benchmarking
- Color-Driven Feedback – Visual rating scale improves survey engagement and readability
- Auto-Categorization – Removes manual processing by classifying feedback in real time
- Balanced Data Capture – Supports both structured scores and open-ended insights
- User-Friendly and Engaging – Clean layout makes it easy to complete in seconds
This NPS Survey template turns customer sentiment into a structured, visually rich data stream—making it easy for businesses to understand loyalty and take action on feedback.